“Uniqlo” that worked on development and sales of functionality undergarment “Heat Tec”.

Japan Marketing Association opened the 1st victory ceremony of “Japanese marketing grand prize” that commended an excellent marketing activity in Tokyo on the second, and gave the grand prize to Fast Retailing that developed casual garments shop “Uniqlo” that worked on development and sales of functionality undergarment “Heat Tec”.

A Yanai positive president of this company that attends the victory ceremony｢I am very honored to be chosen the grand prize. All employees are encouraged. ｣The table lingua of pleasure.

“Heat Tec” became a smash hit that sold 28 million pieces in last winter by the efficient undergarment that steam that the body originates was absorbed and the material kept warm with the exoergic.