“Toyota shock”

following “Remanshocc”The Nagoya economy suffers from the storm of rapid economic environment progression of the disease in a Japanese depression islands.

” and the local estate agent drift a tragic but brave feeling.
Appraised value of land just then announced. Indeed nine points were occupied in Nagoyashi among the land price rate of decreases worst denary of the whole country.

The honor of Nagoyashi Nakaku, Marunouchi, and the name of a place of brocade stand out especially. Avenue street that is Main Street that runs from east to west in city, brocade street, and Sakuradori. District enclosed by Kuya Main Street with Fushimi street that runs north and south, Otsu street, and big park, too. Honor district is especially commercial district in Nagoya 1 that famous department store and brand shop, etc. line, and brocade is “Town of night” that a lot of social buildings that eating house entered have concentratedMarunouchi located between the commercial district and the Nagoya castle is a district where it is near also the office street, and a lot of office buildings exist. “Mini version of Tokyo and Marunouchi” The image.

What is the cause to which the land price of the core of this Nagoya declines drastic?

The symbol is a Midlands square of the high-rise building completed in front of Nagoya Station though the economic boom led to Nagoya since the Aichi Expo in 2005. A lot of businessmen have moved there around the marketing corps of Toyota. Landmark Tower where the Toyota economic environment is symbolized.

The land price of the surrounding area is an advance lingua such as sudden rises of the land price of the Nagoya Station foreland district, and pulls to it at last few years.
Large-scale Biru such as multistory office buildings such as Lucent towers and the spiral towers in the mode educational institution increases following the Midlands square and the numbers such as the businessman it, the female office worker it one after another, students, and increases, and eating houses only that the person doesn’t gather as a station correspondingly in completion and “Meieki” district the daytime population have increased. The Meieki district presented the gather steam with the honor district as two large commerce area in Nagoya.

However, the worldwide slump since Remanshocc greatly affected it to this Nagoya economy. It is because the bottom line of Toyota Motor that has supported the Nagoya economic environment had worsened rapidly.

– “Meieki shift” influences the land price in the surrounding.

There were signs before that. The influx lingua became a excess supply in Nagoya as for the capital of the apartment house trader who expected the Toyota demand and a lot of real estate funds and the consequence was severe. The relief chamber came to stand out in the rental unit.
The rate of vacancy rose from the surrounding area in the office building.

The Toyota shock there. It becomes a depression mood, and the office demand is a setback lingua in the saving money at a dash to which consumption is sluggish.
Still, even if the new supply continues, and enters this year, Biru completed with a settled relief chamber held is abundant. The rate of vacancy in the office building in Marunouchi rose up to 11.4% last December (Seebi Richard Ellice office Marquette report).

In the land price rate of decrease of the Nagoya core “Honor”, “Brocade”, and “Marunouchi” large, it becomes a radical change depression from the boom, the reactionary of the sudden rise at last few years appears, and the calositas is the first reason. It is that center Tona in Nagoya came “Meieki” however that it is thought as a peculiar factor to another Nagoya.

Curettage doesn’t simply come for the land price to fall similarly in the Meieki district if depression of business is a factor though it is not amusing.
The redevelopment plan is a jostling now. Though the excess supply is incontrovertible「There are few enterprises that withdraw from the Meieki district even if a peripheral rental income falls. The movement of a novel opening a store continues to the eating house etc. by the deficiency now. 」The local trader speaks solving.

Normally..rent..fall..Marunouchi..near..relocation..lingua..bract..cost reduction..connect.However, because most of the big enterprise including Toyota sets up the office in the Meieki district「Leaving from Meieki is the one going into the provinces. The Meieki district is the best even if it thinks about the transportation convenience such as Shinkansen and Centrair (Chubu International Airport). 」(executive of big enterprise)With Iu.

It means as usual a lot of Cac the person who uses the station becoming of Mite as the downtown moreover the Meieki district the depression.
However, it is attractive. On the other hand, the honor district is receiving Yasui in the district where the bustle is shown to the holiday center as for the influence of the depression. The cold wind blows hard exactly in the much more now the town and the brocade at night are entertained and have decreased sharply.

On the other hand, the residential quarter : please.

It is active, and developers other than Nagoya and influxes of the fund capital are “The construction material soared after the land price’s movement to acquire land required for in the price for which the profit did not seem to be at all suitable there, too soaring, and becoming difficult site acquisition, too and new development was difficult” (local developer) and Iu since the Aichi Expo up to the year before last.

– “Major” intention also : the house in the unsold stuff trader failure in large amount of money.

However, the price overcomes both and the wave of the depression has overcome the land price and materials to the place where remission Shite and development began to move.

There is no lameness in Nagoya there though it happens to the apartment house bargain sale in Tokyo. However, it is true that the unsold stuff article has come to stand out. “The price cut negotiation is done in the relative, and it is calculated by 2-3 discounts according to the article though it doesn’t come to light. ” (local apartment house trader). It is a large amount of money article that unsold stuff stands out in the apartment house.
For instance, the garret in the high rise apartment. “Sell from the under as the trade barometer falls though it sells on at the economic boom” (same as above). One room of the multistory apartment house garret estimated to be 500 million yen is Iu now when it is sold to cut the price to about 300 million yen.

There is an idea to a peculiar house to the difference and Nagoya with Tokyo. Being able to secure the parking lot by “For Ekicon and south” is a minimum requirement. And, the price 35 million yen or less becomes a well selling article. Not the apartment house but the detached house is bought when demand for the detached house is persistent, and it becomes 40 million yen or more in the Nagoya district. “The apartment house and the detached house are sensitive to the price in potential though are demand even if it gets depression of business. ” (developer).

Recently, movement for the brand to worry in addition has gone out. When the popularity of the article that the estate agent of the major develops is high because the failure of the housebuilder and the developer in the middle area such as the Fuji house and Toshin Housing come one after another, it is Iu.
The user who enumerates not only the housing quality but also “Confidence” in the condition that buys the house is not few.

The Nagoya economy has fallen into the unprecedented predicament now since the Toyota economic environment collapses. However, the situation is more serious in Nagoyashi if going to the neighborhood area well. A large-scale development plan ..adjournment.. : though it is frozen “The place where development along with a
large-scale commercial facility is advanced will not already advance by the estate development in the future, and sold the commercial facility. ” (a certain developer) ..certain ..the possibility that the withdrawal happens in the slump…..

“Foot one Toyota economy” and ridiculed Nagoya economy. The deterioration in earnings of the Toyota also greatly affects the price trend of the real estate. Now, the decline in land prices seems to continue. 

– Image of land price rate of decrease epistatic 10 of the whole country
http://www.toyokeizai.net/public/image/2009041500165134-1.jpg

– source: The Orient economy(2009/05/08)
http://www.toyokeizai.net/business/regional_economy/detail/AC/d98416dc7ae493424f2d4fd3907bafa4/page/1/

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